The 1159 EDIT is a two-part NYE campaign
series showcasing elevated, party-ready looks. Featuring sparkly and embellished styles, this campaign highlights upscale fashion designed to
make a statement at New Year's Eve celebrations.
Social Media Marketing | 1159 EDIT #1 Lookbook | Email Campaigns | 1159 EDIT #2 Lookbook
Social Media
& Advertisement
digital marketing design
Designed a compelling trailer and preview assets for the 1159 EDIT campaign, providing a glimpse of elevated, party-ready looks. Emphasized sparkly, upscale styles to highlight the NYE focus, with these assets featured across both organic social media and paid advertisements.
Part 1 Campaign Lookbook
publication/layout design
Part 1 of the 1159 EDIT NYE campaign highlights statement jewelry and accessories, embracing a "Winter Glow" theme to enhance party-ready looks. The accompanying lookbook showcases key jewelry pieces with a warm, glowy vibe and minimal graphic treatments, maintaining an elevated and sophisticated feel.
Part 1 Email Campaign
digital marketing design
Crafted a visually cohesive email campaign that complements the homepage and Lookbook designs, delivered to subscribers on the campaign launch day to enhance engagement and sales.
Part 2 Campaign Lookbook
publication/layout design
Part 2 of the 1159 EDIT NYE campaign spotlights bold, statement-making dresses that capture the excitement and high energy of New Year's Eve. The lookbook enhances this upscale party vibe with graphic treatments that highlight key pieces, adding a sense of boldness and excitement to the overall presentation.
Part 2
Email Campaign
digital marketing design
Crafted a visually cohesive email campaign that complements the homepage and Lookbook designs, delivered to subscribers on the campaign launch day to enhance engagement and sales.
